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Poor man's neuro-marketing


Using simple low end sensors to capture vital data and associate them with consumer behavior

Maybe we can use high end brain monitoring devices to calibrate low end sensors in a way that we can correlate sensory data with specific consumer behavior. This way we can use low price gadgets to capture some low precision data that can help us fine tune the composition of specialized panels using the high priced devices, improving the quality of the data obtained with from the panelists.

We can also provide the low-end gadget for users willing to provide their data, and this data can be added to the pings sent to our census system by enabled apps.

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